WordPress, Shopify or custom — which website is right for you?

Choosing how your website is built affects how much it costs, how easy it is to update and how far it can grow with you. We build all three ways, so here's an honest breakdown.

WordPress: the flexible all-rounder

WordPress is a great fit for most service businesses: consultants, trades, clinics, restaurants, agencies and the like.

• Easy to update yourself. Add pages, blog posts and photos without calling a developer.
• Huge ecosystem. Bookings, forms, galleries and more are a plugin away.
• SEO-friendly. With the right setup, WordPress sites rank very well.

The trade-off: WordPress needs regular updates and good hosting to stay fast and secure. That's why we include care plans.

Shopify: built to sell

If selling products online is the main goal, Shopify is usually the answer.

• Payments, stock and shipping handled in one place.
• Reliable and secure, with hosting included.
• Works with local payment options and popular courier integrations.

The trade-off: monthly platform fees, and some advanced features need paid apps.

Fully custom: when you need something special

A custom-built, full-stack website or web app makes sense when:

• You need features no plugin or app provides (customer portals, booking engines, calculators, integrations with your own systems).
• Speed and performance are critical.
• You want complete control with no platform limits.

The trade-off: a higher upfront investment. In return, it's built exactly around your business.

Quick guide

You need…	We'd usually recommend
A business site you can update yourself	WordPress
An online store	Shopify
A web app or unique features	Custom build

Still not sure? Get in touch and we'll recommend the right fit for your goals and budget. There's no obligation.